Freelancers, 1099 contractors, sole proprietors, and small business owners in Florida usually choose between two kinds of coverage, and the right one depends on your household income, your health, and how you use care. Philip Smith, an independent broker, explains how ACA Marketplace plans and private underwritten plans compare for your situation.
Reviewed by Philip Smith, Licensed Insurance AgentNPN #22255420Updated September 2026
$15,650
Bottom of the premium tax credit range for one person, 2026 coverage (100% of the poverty level)
$62,600
Top of the premium tax credit range for one person, 2026 coverage (400% of the poverty level)
Nov 1
Open Enrollment for 2027 Marketplace coverage starts (runs to January 15)
Any time
When you can apply for a private underwritten plan
ACA Marketplace (HealthCare.gov)
Best when: Household income between 100% and 400% of the poverty level
Private Medically-Underwritten Plan
Best when: Healthy, with no premium tax credit
The first question for every self-employed Floridian is: does your household qualify for a premium tax credit? The enhanced credits expired at the end of 2025, so the credit again stops at 400% of the federal poverty level, and there is generally no credit below 100%.
Below $15,650
Below 100% of the poverty level. Florida has not expanded Medicaid, so many adults at this income get neither Medicaid nor a premium tax credit. Check Medicaid eligibility first, especially if you have children.
$15,650 – $62,600
Generally eligible for a premium tax credit. Price a Marketplace plan first. How much help you get depends on your income, age and ZIP code.
Above $62,600
No premium tax credit. A Marketplace plan is full price. A private underwritten plan may cost less for some healthy people, with less protection.
These figures are for a one-person household and 2026 coverage. For a family of four, the range is $32,150 to $128,600. For 2027 coverage (Open Enrollment starts November 1, 2026), newer poverty guidelines apply: $15,960 to $63,840 for one person, and $33,000 to $132,000 for a family of four. HealthCare.gov's plan preview shows the numbers for your exact household.
Self-employment income moves around. A realistic estimate of household income decides whether a premium tax credit applies, and from 2026 an estimate that turns out too low means repaying the excess credit in full.
Private plans are medically underwritten. Philip reviews your health history upfront to see whether a private plan is realistic before you spend time on an application.
Marketplace plans have enrollment windows. Private plans can be applied for at any time. If you need coverage soon, the timing decides which options are open to you.
Networks differ from plan to plan. Philip checks whether your current doctors are in-network on the plans you are considering before you choose.
Self-employed Floridians have two main paths. The first is an ACA Marketplace plan through HealthCare.gov. It covers pre-existing conditions, and a premium tax credit can lower the price if your household income is between 100% and 400% of the federal poverty level (for 2026 coverage, $15,650 to $62,600 for a single person). The second is a private, medically underwritten plan. You answer health questions, you can apply at any time of year, and for some healthy people it costs less per month, but it is not ACA-compliant coverage and it can exclude pre-existing conditions. Which one fits depends on your household income, your health, and how you use care.
It depends on your age, ZIP code, household income, tobacco use and plan level, so no single number is reliable. With a premium tax credit, the credit is set so the benchmark silver plan costs no more than a set share of your household income. Without one, you pay the full premium. The enhanced credits expired at the end of 2025 and were not renewed, so households above 400% of the poverty level get no credit at all, and many below it get less help than before. HealthCare.gov's plan preview shows real prices for your ZIP code and income without creating an account.
Often, yes. The federal self-employed health insurance deduction lets eligible self-employed people deduct premiums for themselves, a spouse and dependents as an adjustment to income, rather than as an itemized deduction. Two limits matter: the deduction cannot exceed your earned income from the business, and it does not apply to any month in which you were eligible for a subsidized employer plan, including one through a spouse's job. If you also receive a premium tax credit, the two interact. Ask your tax professional how it applies to you.
Start with household income, not the premium. If your household income is between 100% and 400% of the poverty level, you likely qualify for a premium tax credit, and a Marketplace plan is usually worth pricing first. Above 400% ($62,600 for a single person or $128,600 for a family of four, for 2026 coverage) there is no credit, and a private underwritten plan may cost less for some healthy people. Then ask what happens if you get sick: a Marketplace plan must cover pre-existing conditions and the essential health benefits, and a private underwritten plan does not have to. Eligibility for the credit is based on household modified adjusted gross income, not just your business profit.
Open Enrollment for 2027 Marketplace coverage runs from November 1, 2026 to January 15, 2027. Enroll by December 15 for coverage that starts January 1. Outside that window you need a qualifying life event, such as losing other coverage. Private underwritten plans, including short-term plans such as TriTerm, can be applied for at any time of year, and approval depends on your health answers.
Starting with the 2026 tax year, you repay the full difference. Advance premium tax credits are based on the income you estimate when you enroll. If your actual income is higher, the excess is repaid on your tax return, and the caps that used to limit that repayment were removed by the 2025 federal reconciliation law. If your income is uneven, update your Marketplace application when it changes.
How PPO plans work in Florida and who they tend to suit.
Subsidy eligibility, enrollment windows, and how Florida's federal exchange works.
Short-term medical coverage you can apply for outside open enrollment, and its limits.
What changed in 2026 when the enhanced premium tax credits expired.
Lost job-based coverage? How COBRA compares with the other options.
Philip's home base in Tampa.
Philip Smith · Independent Health & Life Insurance Broker
NPN #22255420 · FL Lic. #G349232 · Based in Tampa. Licensed in Florida, Ohio, Alabama, Arizona and Georgia (Georgia runs its own exchange, Georgia Access). Explains the trade-off between Marketplace plans and private underwritten plans before you choose. Free consultation.
Philip compares specific PPO, HMO, and EPO plans from 22+ carriers based on your doctors, budget, and ZIP code — in one free call.